Molly Mutt Europe — Meta Advertising
A traffic campaign concept for sustainable dog bed covers in Germany: audience research, one tightly defined ad set, and four creatives built to test which hook earns the click.
Junior Digital Marketing Manager · NRW & remote
Open to an internship now · full-time from June 2027
From Customer Experience to Digital Marketing.
I’m Luis Rojas. I plan and analyse campaigns on Google, Meta and TikTok, I’m Meta and Google certified, and I bring 15+ years in international hotels, most recently as Front Office Manager at Courtyard by Marriott Dortmund.
Focus areas
- Google Ads
- Meta Ads
- Google Analytics 4
- TikTok Ads
- Looking for
- Junior Digital Marketing role · internship (Praktikum) now
- Languages
- Spanish (native) · English (C2) · German (B1)
- Certified
- Meta · Google Ads · Google Analytics
- Experience
- Front Office Manager · teams of 11–20 people
- Training
- DCI Digital Marketing with AI · until May 2027
- Location
- Castrop-Rauxel, NRW · open to remote
Featured certification
Meta Certified Digital Marketing Associate
Also certified by Google, TikTok Academy, LinkedIn Marketing Academy, Claude Academy
Featured case studies
Projects that show how I think.
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DCI Educational Case Study
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DCI Educational Case Study
Molly Mutt Europe — Google Search
Can €60 teach us something real? A Search campaign plan for washable, sustainable dog bed covers in Germany: keyword research, two ad groups, responsive search ads, sitelinks and negative keywords.
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DCI Educational Case Study Stories From Germany — TikTok Creative
“18 years dedicating service to guests. This year I checked myself out.” A short-form video concept built on my own career change: hook, story arc, script, filming plan and edit.